Check if your website is ready for better server-side tracking

Audit browser-side tracking gaps before investing in server-side tracking, Meta CAPI, Google Ads enhanced conversions, or server GTM.

Check server-side readiness Agency monitoring

No code needed for the first checkPublic website checkPractical recommendations

What it does

TrackCanary does not currently send server-side events to Meta, Google Ads, GA4, or ad platforms. It helps with server-side tracking readiness by auditing visible browser-side website signals first. If the browser-side foundation is unclear, server-side tracking can inherit bad event names, missing conversion actions, and weak measurement logic.

What TrackCanary does not claim

It does not prove final attribution.
It does not prove ROAS.
It does not connect to ad platform APIs in this MVP.

What TrackCanary checks

Visible Google Analytics / GA4 evidence, GTM, Meta Pixel, and Google Ads foundation signals
Lead actions that may need clean event definitions before server-side work
WooCommerce product, cart, checkout, and purchase signal readiness
Missing browser-side conversion evidence
Consent-related risk should be reviewed separately before implementation; this scan does not prove GDPR or KVKK compliance
Recommended cleanup steps before Meta CAPI, enhanced conversions, or server GTM

Common tracking issues

Server-side tracking is planned before basic browser-side events are named clearly.
Forms, WhatsApp clicks, phone clicks, or purchases are not consistently defined.
GTM or Google Analytics / GA4 evidence is missing from pages where conversion actions happen.
Teams expect server-side tracking to fix measurement logic that has not been audited.

How to use it

From public URL to practical tracking next steps

Run a free tracking check before planning server-side tracking work.

Review which browser-side tags and conversion opportunities are visible.

Fix missing or unclear lead and commerce actions first.

Use the report as a readiness checklist before Meta CAPI, enhanced conversions, or server GTM setup.

Recommended next step

Start with a server-side tracking readiness audit. Use the findings to clean up browser-side events before investing in server-side implementation.

Check server-side readiness

Server-Side Tracking Audit

Server-side tracking readiness indicators, missing browser-side signals, conversion signal risk, and preparation before Meta CAPI or server GTM work.

Website Tracking Audit

Scan a website, detect visible tracking signals, identify missing lead and commerce signals, generate a health score, and recommend next steps.

GA4 Tracking Checker

Visible browser-side signals for Google Analytics 4, Google Tag Manager context, lead paths, and review points after site changes.

FAQ

Does TrackCanary send server-side events today?

No. TrackCanary does not currently send server-side events to Meta, Google, GA4, or ad platforms.

Why audit before server-side tracking?

Server-side tracking works best when event names, conversion actions, and browser-side foundations are already clear.

Can this replace Meta CAPI or server GTM setup?

No. It is a readiness audit, not a server-side event delivery product.

Start with a free tracking check

Find tracking gaps before they affect campaign decisions.

The public check looks for visible tracking signals and creates a shareable report. No TrackCanary tracker install is required for the first check.

Check server-side readiness